Why is this Genius Loci is considered a “ invention '"?
Despite its simple QR code appearance, the product nevertheless won a gold medal and the title of Public Prize at the Geneva Exhibition of Inventions.
Our design is also patented at WIPO HAGUE.D224832
Very often successful inventions seem simple, almost obvious. However, they manage to solve a complex problem in an elegant way. This is the case of Genius Loci.
First of all, it is a type of signage phygital (both physical and digital) entirely dynamic, meaning that the contents and their architecture are not created statically. It is therefore possible from a medal to activate a new place and write content there immediately, without calling on a specialist agency or a webmaster.
Then, Genius Loci is a couple between the physical medal, a webApp allowing you to consult the contents and an advanced management interface allowing optimal layout of the contents and advanced management of writing rights, allowing a collaborative approach to the valorization of material heritage and intangible at the local and regional level.
The inventive nature of Genius Loci is also protected by a patent relating to the Design of the medal.