{"id":139551,"date":"2023-11-08T15:00:45","date_gmt":"2023-11-08T13:00:45","guid":{"rendered":"https:\/\/geniusloci.com\/?post_type=portfolio&p=139551"},"modified":"2026-06-29T20:12:06","modified_gmt":"2026-06-29T18:12:06","slug":"what-tone-adopt-genius-loci-content","status":"publish","type":"portfolio","link":"https:\/\/geniusloci.com\/en\/faq\/what-tone-adopt-genius-loci-content\/","title":{"rendered":"What tone of voice should you adopt?"},"content":{"rendered":"

[vc_row][vc_column][vc_column_text]It is important that your content reflects your personality.<\/p>\n

As a rule, try to write in a simple, direct way \u2014 as if you were speaking to people close to you.<\/p>\n

Content can be by turns historical, emotional, poetic, funny, enigmatic…<\/p>\n

Think about the experience of future visitors when they discover your medal!<\/p>\n

For each secret, the first part \u2014 the hook \u2014 is limited to 140 characters. It should engage readers and spark curiosity.<\/p>\n

Then, in the second part of the secret, you can write more information or detail.[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row][vc_column][vc_column_text]It is important that your content reflects your personality. As a rule, try to write in a simple, direct way […]<\/p>\n","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","meta":{"footnotes":""},"portfolio_category":[231],"class_list":["post-139551","portfolio","type-portfolio","status-publish","hentry","portfolio_category-content-creation"],"yoast_head":"\nWhat tone should you adopt for your Genius Loci content?<\/title>\n<meta name=\"description\" content=\"What tone for your Genius Loci secrets? Simple, direct, personal \u2014 140-character hook, then detail. 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