Genius Loci goes beyond simple classic points of interest (POI) in tourism.
The idea is to go deeper. A Deep POI (for rich point of interest) is a new way to tell the story of a place. Unlike classic POIs (often limited to practical data such as address or opening hours), a Deep POI explores the narrative, human and historical dimension of a place.
It reveals what makes somewhere truly distinctive: its history, its voices, the people who shaped it, and the emotions it conveys. Edited by authors close to the field and validated by local authorities, the Deep POI makes it possible to share a reliable, sensitive, embodied narrative — an essential resource in the age of automatically generated content.
Find out more in this article: «Genius Loci: the Deep POI»