Genius Loci the Story
Episode 11
Genius Loci medal production at Afiro
Episode 09
Genius Loci looks back at 2024
Episode 07
Gold Medal at the Geneva Inventions Show
Episode 06
The Genilem Prize
Episode 05
First designs
Episode 04
First tests
Episode 03
Pitching the Idea to Julien
Genius Loci, or how to reinvent hyperlocal heritage enhancement.
In fact, the idea was born ten years ago, on a walk, somewhere around Fribourg in Switzerland
Along the way, we came across an old church, half in ruins, slowly being swallowed by vegetation.
The place was incredible
Steph: Did you see that? Where are we?
Eglé: (Checking Google Maps) Um… in the middle of nowhere…
Steph: What’s this place called?
Eglé: Nothing written… not even a sign.
That same day, we kept coming across amazing places: a huge oak tree, a mysterious rock split in two, a forgotten medieval tower, an Art Deco manor, a lonely romantic bench… All these places felt special. They had secrets and stories, but no one to tell them.
No sign
Nothing.
…
So we had the BIG IDEA: indestructible physical medals, hidden in the middle of nowhere, opening onto a digital space with rich, authentic, emotional, fun content you simply cannot find anywhere else.
For us, it’s THE best solution to showcase the millions of places still hidden around the world.
Our dream is simply that in a few years’ time, we might wander at random into a major European city and discover our medals down some mysterious alley.
Genius Loci in the press
Magazine Mission Patrimoine
Genius Loci, Stéphane Bern's favourite at the Heritage Salon at the Louvre in Paris!
TV Canal 9 Valais
An innovation to tell the story of heritage
Le Dauphiné Libéré
Genius Loci and la Salévienne valorise local heritage
Golk















